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Shop assistant

Lecture



1. General characteristics of the profession

Qualified seller.

2. Official duties

It is easy to see in corporate and specialty stores. And it is easy to distinguish it from ordinary sellers - he will never be rude and will not refuse to tell all that he knows about the product. Why is that? Yes, because it faces only one task - perhaps a difficult, and maybe not very much - to sell the goods. And for this we need both professional qualities, which, however, are inherent in the ordinary cashier, and personal. It is the character of a person that serves as the determining criterion when applying for a job. So, how to sell a product? Of course, you need to correctly acquaint the buyer with it: tell about the manufacturing company, note the design features of this model, focus on its merits and gently hide the flaws - but the buyer should not feel that he is being deceived or trying to “teach life” ". The seller-consultant will have to convince the buyer that the product he offers is the best product among similar ones, and also to tell about discounts or ongoing promotions in the store, so that the customer can buy the thing he likes right here, and not in the next stall. A good consultant is able to sell goods even to someone who did not pursue such a goal at the entrance to the store, and at the same time force him to buy related products and accessories from his supermarket. It follows from this that a qualified sales consultant is a marketer, a designer, a psychologist, and a single person. He should be tactful, but not flattering; sociable, but not talkative; smart but not arrogant.

3. Qualification requirements

Secondary special education.

created: 2014-09-20
updated: 2021-01-10
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Professions and specialties

Terms: Professions and specialties