Blitz-portrait as a kind of information genre

Portrait blitz is a publication containing brief information about a person with the aim of giving the audience a primary view of his personality in a “pure form”, i.e. as the main news fact, among the materials of news agencies appears relatively rare. When information is given on the appearance of a significant new political figure (king, president, etc.) or a famous science, culture, sports, etc. figure, reporters first of all report on the fact of his election or on his statements on important issues .

Examples of the blitz portrait:
Thus, the Interfax message dated 09/21/2001–19: 42 under the heading “Arnold Ruütel elected President of Estonia” first states:

On Friday, the Electoral College of Estonia selected Arnold Rüütel, an MP from the opposition People’s Union, as president of the country for a further four-year term.

In the second round of voting, he scored 184 electoral votes.

The electoral college consists of 367 people, including 101 members of parliament and 266 representatives of local governments.

Only then biographical data are reported.

Similarly, the RIA “Novosti” dated 2001-09-21 21:01 entitled “The newly elected President of Estonia advocates the development of good relations with Russia” in front of information about the circumstances of the election and biographical information about Arnold Ruutel’s views on in the title of the problem. The exception is "soft" materials that RIA Novosti publishes for anniversaries of famous people. For example, on October 15, 2001–00.36, a message was published in the blitz-portrait genre under the heading “The 160th anniversary of the birth of the Russian industrialist and philanthropist Savva Mamontov.”